How to Create an Employment Brand: Part 3

APRIL 27, 2016 | GUEST
An employment brand is something job seekers take seriously in their job search. As a recruiting employer, is your brand up to the new standards? In this final installment of the Employment Branding series, we'll reveal the last secret to unlocking your ultimate employment brand.

How to Create an Employer Brand: Part 1

MARCH 21, 2016 | STAFF
Developing an employment brand is essential to creating a lasting impression on prospective employees that will keep the talent rolling in. From small shops to large organizations, employment branding is the first step in crafting a recruitment strategy that will squash the competition when it comes to talent acquisition.

Making a Career 180 in the Right Direction

FEBRUARY 11, 2016 | BRAD MCCORKLE
Brad McCorkle, founder of Local Eye Site, knows what it means to do what you love. Searching for the perfect job may be something you create on your own, or perhaps the journey is truly the destination.

Why You Should Consider Working for St. Luke's

FEBRUARY 2, 2016 | STEVEN SQUIRES
Some employers have it all, and they want you - the job seeker - to know about it. This month, we're featuring St. Luke's Cataract & Laser Institute as our Featured Employer of the Month. Learn more about what they have to offer as far as employment is concerned. You'll be glad you did.

4 Ways to Create an Outstanding Personal Brand with Social Media

NOVEMBER 24, 2015 | STAFF
Social Media has become a staple in today's modern recruitment environment. Nearly everyone has some form of social presence online, so why not harness it to maximize your chances of getting a really great job? Here's what you need to know about making Social Media work for you in the job search.

How Vision Source Finds Excellent Employees

NOVEMBER 20, 2015 | GUEST
Hiring is not always the easiest task, but at least one Vision Source practice is doing it right. Find out how Dr. Michael Zost, OD uses Local Eye Site to create targeted job postings that reach the candidates he prefers.

Pay to Post? Here is Why it's Actually Valuable

NOVEMBER 18, 2015 | BRAD MCCORKLE
Paying to post a job may seem like a waste of time and budget, but it's actually extremely beneficial to you and your practice. Here are some things to consider when making the decision of whether or not to pay to post your job online.

Outstanding Careers in Optometry: What Every Student Should Know

NOVEMBER 6, 2015 | STEVEN SQUIRES
Preparing for life after Optometry School can seem daunting art first. Interviews, writing a Curriculum Vitae, getting references - all challenges to the job search for recent graduates. Recently, Joe Welch spoke to students at MCO to show them that with the right tools and a little preparation, finding a job after graduation doesn't have to seem so insurmountable a task.

Are You Passionate About Your Job?

OCTOBER 16, 2015 | BRAD MCCORKLE
The Illinois College of Optometry hosted Local Eye Site Founder Brad McCorkle last night. Brad delivered a presentation titled "Practice Personality: How to make career choices that reflect who you are" and encouraged students to pursue career opportunities that highlight their passions and interests.

How to Succeed as an Amazing Ophthalmic Scribe

OCTOBER 9, 2015 | GUEST
Ophthalmic Scribing as a career path is an excellent way to expand your knowledge and interest in the field of Ophthalmology. In this post, our resident Ophthalmology expert Sergina Flaherty explains what one needs to know in order to succeed as an Ophthalmic Scribe.
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