On September 5th, Local Eye Site launched a newer, better version of the #1 employment website for eye care professionals. With this launch came improved functionality for all of Local Eye Site’s users, making it even easier to hire qualified eye care professionals in a short amount of time. In this post, we’re going to tell you four ways in which you can better your hiring efforts using some of the new and improved features on Local Eye Site.
1. Strategically Craft Your Job Post
In addition to a change in design and functionality, the new Local Eye Site provides an improved job posting template that allows you to write pretty much whatever you want in your post. You can use this feature to either tell as much or as little as you want about the position you’re trying to fill. Our advice: use this space to give as much information as possible about your company to job seekers. Statistics show that employers who not only include more information, but the right information, in their job posts typically see more engagement from job seekers in the long run - and hire much faster than those who skimp on the details.
2. Email Top Candidates
With Local Eye Site, connecting with job seekers has never been easier with our very own Connect2Hire Email Technology. For a small fee, you can quickly and easily email out your job posting to hundreds, even thousands, of candidates - depending on the position you’re looking to fill. Connect2Hire empowers you to directly connect with qualified eye care professionals already registered to the Local Eye Site database, making it easier for you to get the word out about the position you’re trying to fill in a few clicks of the mouse. Our experience has shown that employers who use Connect2Hire see more engagement and traffic on their job posts than employers who don’t. Our advice: use Connect2Hire on every job you post.
3. Upload Your Logo
The improved functionality of the new Local Eye Site has made it even easier to make your employment brand stand out among the rest. Unfortunately, competition is a factor that many organizations neglect to consider when it comes to recruiting top talent. Many companies simply don’t spend the 5 seconds it takes to upload their company’s logo when posting a job - something that can negatively impact an employment brand! By uploading a logo when you create your job post, you’re helping your employment brand stand out to job seekers as they browse for a job online, while simultaneously adding content to your job post that makes it look professional and genuine. Our advice: take the time to upload your company’s logo when you post a job. It’s a quick and free way to bolster you employment brand!
4. Become a Featured Employer
While we’re on the subject, an employment brand is an important piece of any company’s recruitment strategy - and thankfully Local Eye Site has a powerful solution to the problem of bland employment brands. The Featured Employer Package is a great way to give your brand the boost it needs to make it’s debut in the eye care industry as a top employer looking for quality talent. With your very own landing page, a custom email blast, and branded blog post, your employment brand will provide several opportunities for job seekers to get a better, well-rounded picture of what working at your company will look like. If you want to bolster your employment brand to extend beyond the reach of your competition, then our advice is to become a Featured Employer on Local Eye Site today!
Overall, there are many ways to enhance your hiring efforts with the newly redesigned Local Eye Site. You can craft strategically written job postings, email qualified candidates directly, upload your company’s logo for quick and easy brand recognition, and showcase your employment brand by becoming a Featured Employer. We are confident that the new Local Eye Site will create a better overall user experience for you, and we encourage you to try one or all of the aforementioned tactics to help you hire better.
If you have any questions about any of the services or features mentioned in this post, we encourage you to email us at info@localeyesite.com or call us toll free at 1-888-919-0862.



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