Let’s face it. Finding a job - regardless of your level of experience - can be a challenging task. In this blog series, we plan to equip you with the power to land the job of your dreams with 10 helpful tips for the job-seeking ECP. Let’s get started!
Job Search Tip #7: How to Polish Your Personal Brand in Preparation for Your 2013 Job Search
A new year almost always means new resolutions. After all, it’s another chance for you to remake yourself and start fresh! But what should you do when it comes to your job search? Simply making a resolution to ‘turn up the heat’ on your job search efforts just isn’t going to cut it these days, especially in today’s competitive job market. You’ve got to become more efficient, effective, and most of all, distinguishable from other job seekers in your field. In this post, we’re going to give you three tips on how you can make 2013 the year you find the job of your dreams with a simple polishing of your personal brand.
1. Clean Up Your {Social} Act
One of the most effect ways to add a little shine to your personal brand is to spend some time cleaning up you social media profile pages. Whether you’re an avid user, or an infrequent visitor, if you have a Facebook, Twitter, LinkedIn, Pinterest, or any other social media account, it’s important that your online image is clean and professional during the job search. In recent years, more and more employers are searching social sites for candidates prior to making a hiring decision, thus ensuring that your profile is presentable at any given time is critical to a successful job search in 2013. To do this, comb through your pictures to make sure they are publicly appropriate and browse your posts to ensure there isn’t a large amount of profanity being used. A general rule of thumb is to avoid overly outrageous posts that you wouldn’t want your mother, grandmother, or children to read.
2. Out with the Old, in with the New!
Another method of cleaning up your personal brand in preparation for the job search is to do a little physical cleaning of your closet. If you’re interview attire is outdated, moth-eaten, or simply doesn’t fit well (or at all), it may be time to go ahead and invest in a couple new articles of clothing suitable for a job interview. Although this may seem like an unnecessary expense at first, dressing to impress is an important element of the job interview. Therefore, you’ll want to be prepared in the event that you’re called in for an interview in the near future. Dress to impress isn’t just a saying, it’s a job search necessity!
3. Take it to the Streets
Our last suggestion for cleaning up your personal brand in 2013 is to make a resolution to upgrade your networking skills in preparation for the job search. Many of us simply don’t get out enough to adequately prepare ourselves for the type of social interactions it takes to be successful in a formal networking event. Therefore, it is our suggestion that you first get yourself out there! Meet up with friends or coworkers for a drink once or twice per month, join a gym and take group classes with other people in your community, or volunteer with a local organization with a group of your peers. Whatever the case, get out and get noticed. This will also help you spread the word about your need for a job in your social circles. Secondly, we suggest signing up for local networking events through nearby associations to get more experience rubbing elbows with potential employers. This, too, can serve to prepare you for the networking event that could help you land your dream job, or even that interview you’ve been working so hard to secure.
Overall, cleaning up your personal brand can do wonderful things to your job search strategy. By cleaning up your social media profiles for professional use, refreshing your interview wardrobe, and refining your in-person networking skills, you can be well on your way to a successful job search in 2013. Naturally, there are many other things you can and should do to ensure you are successful in finding a job, however these three suggestions should get you started in the right direction for making this an excellent year. Of course, once you feel you’re ready to begin applying for jobs online, we suggest you check out Local Eye Site - the largest source for eye care jobs online! Happy Hunting!
What are some of the things you’ve done to embellish your personal brand for your job search? Comment below to let us know!
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