Optical Business is Looking Up

by LocalEyeSite on January 30, 2012

Several recent economic indicators have are pointing towards an improved Optical business climate in 2012.  Jobson Research released the results of two recent surveys reporting that the eye care industry is growing.  The Optical Business Barometer survey for December 2011 reports our industry’s best results since March of 2011. In addition, the New World Order Special Report was released this month in which “65.8 percent of respondents reported their online ordering activity increased in 2011 versus 2010.”
business-chart-going-up-300x238

Included in Jobson’s Optical Business Barometer was reporting about broader economic indicators: “The National Federation of Independent Businesses Index increased in December by 1.8 points to 93.8. This is the 4th consecutive month of increase after 6 consecutive months of decline.  The Consumer Confidence Index increased from a revised 55.2 in November to 64.5 in December. It seems worthy of note that the Consumer Confidence Index stood at 40.5 in October. The final 2 months of 2011 showed quite unusual increases as confidence among consumers buoyed.”

These trends will certainly have impact on the labor demand and supply in our industry.  Is your business properly staffed and equipped to take advantage of the changing business environment?

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